Apple turned the iPad into a notebook in ten years: Netizens shouted: Apple Niu X~

As we all know, Apple has been expanding the iPad product line since 2010, and now it has everything from the 7.9-inch iPad mini to the 12.9-inch iPad Pro, including multiple models at different prices. It is hard to believe that it is only 10 years since the release of the original iPad year. The iPad’s success is clearly undisputed. Despite its many competitors, it’s still the best-known tablet.

ON the evening of March 18, Apple quietly updated new products such as iPad Pro on its official website. This wave of operations seems familiar, but it is still a bit sudden. Could it be that this year’s spring conference is completely “cool”? No matter, anyway, new products are coming out, and we must speak up in time!

Let’s just talk about iPad Pro, go to sleep after chatting. Let’s talk about the price first. The 11-inch version with 128GB is priced at 6,229 yuan, and the 12.9-inch 128GB version is priced at 7,899 yuan. (The specifics are subject to the official website. Students who are not interested in the product can wash and sleep)

The new iPad Pro is equipped with an A12Z chip, with a size of 12.9 inches, with P3 color gamut support, and a refresh rate of up to 120Hz. It supports lidar scanners, and a 10-megapixel ultra-wide-angle camera is added to the camera, allowing users to capture a wider field of view. This is basically the same as the renderings and data previously exposed on the Internet (one less camera).

Apple turned the iPad into a notebook in ten years: Netizens shouted: Apple Niu X~

For me, the biggest concern is the trackpad. Apple has provided support for the trackpad in iPad OS 13.4, and launched a new Magic Keyboard for this updated iPad Pro. The new keyboard has a smooth angle adjustment design, a backlit keyboard and an integrated trackpad. Previously, it was just an external keyboard without a touchpad.

In addition, in the previous iOS update, the iPad already supports the mouse. That is, OH, MY GOD! Buy it! Cheap “MacBook Air”.

It’s no wonder that people directly said on the cover: Give your next computer a new way to open it~, proper productivity tools: Screen, keyboard (with trackpad), mouse (you know whether it is necessary or not) ), external powerful camera function.

Well, this conference is over, shout out: Apple Niu X~

Many people have seen the success of the iPad, and the iPad Pro has been called a productivity tool (there are also many just shouting ~), but few people pay attention to the development of the iPad. Today, I also take this opportunity to talk to you about the difficulties in Apple’s development process, so that you can understand the iPad from another angle. Niu X (broken sound~)

Although the editor’s iPad has been stuck, I still think it is a very good product: 2012 iPad mini, 16GB of memory, iOS 9.3.5 (can’t continue to upgrade), so far it can be fully charged I watched 2 movies online for about 2 hours in a row, and the appearance is still high-end and luxurious (it has not changed emm)…

This year coincides with the tenth year of the iPad’s advent. Thinking back ten years ago, the mobile Internet had just sprung up; now, the iPad has become a part of many people’s lives. This article pays tribute to the deceased and the past decade of iPad, and also uses this article to welcome the “new member” of the iPad family.

1. The iPad was developed earlier than the iPhone, and the netbook gave birth to the iPad.

Although the iPad was announced 3 years later than the iPhone (first in 2007), it was established within Apple earlier. In fact, this logic is also correct, after all, Apple’s notebooks were not bad in the market at that time. Based on the notebook and then extending the core product, then the “dual-screen product” must be a first choice (remove the C-face keyboard, and the body is light and small).

In 2000, “iPad” (internet portable apple device) was already an extremely important project within Apple. It was a secret project based on multi-touch research and development at the beginning, and it has been carefully protected by Jobs. After mastering multi-touch technology, in 2002, Apple’s hardware development department had the first iPad prototype, but the machine was heavy and the battery performance was too weak.

In 2004, the media reported that Apple applied for a patent for a tablet computer with patent number D540889, which showed Apple’s design of a tablet computer, and the patent applicants were Jobs and Apple’s chief designer Ive.

Then the iPad was shelved for a time, and the multi-touch technology derived from it was successfully applied to the iPhone released in 2007.

In early 2008, netbooks began to eat away at the traditional laptop computer, which is being made by all companies except Apple. Faced with this embarrassment, at a high-level meeting in 2008, Jobs decided to continue developing the iPad prototype that had been dusted in Jony Ive’s lab as a counterattack against Netbook.

Thanks to the trend of smart phones brought by the iPhone, mobile chip technology has received unprecedented attention in the industry, and the solution to the problem of battery life has prepared the iPad for the birth of technology and reputation.

2. The first-generation iPad had a “poor reputation” and was almost “won” by an Android tablet

After the release of the first-generation iPad, the public and the media were not optimistic. They thought it was just a big iPod Touch, and even Bill Gates gave it a bad review, “I still think stylus and real keyboards, i.e. netbooks, will be mainstream, and the iPad is a good reader, but it There’s no “wow, how I wish this was a Microsoft product” feeling” when the iPhone was released (Microsoft launched the Surface in 2012)”; Wired thinks it’s nothing more than a “big iPhone”; VentureBeat The website also thought that Apple’s tablet would fail at the time. . . .

Of course, the excellent product quality soon regained its reputation, and within two months of its release, 2 million units were sold.

The launch of the iPad has also allowed the Android camp led by Google to see the opportunity. At a time when operating systems were divided, Google joined the tablet wars, and narrowly got good results.

In January 2011, Google and Motorola officially launched the tablet product Motorola Xoom at CES. Google’s goal at the time was simple: an instant hit, surpassing the original iPad in every indicator.

Configuration, Xoom uses a 10.1-inch Display with a resolution of 1280 × 800, equipped with Nvidia Tegra 2 T20 dual-core processor clocked at 1GHz, and has 1GB of memory and 32GB of storage space, running the latest Android 3.0 system.

At that time, the original iPad was equipped with Apple’s A4 processor, the system memory was 256M, the storage capacity was 16GB, the screen size was 9.7 inches, and the resolution was 1024*768. It can also be seen from the comparison chart of Pacific Internet product quotations that Xoom is no less than the original iPad.

Once the Xoom tablet was launched, the market response was quite good. However, due to the fact that the pricing is higher than the iPad and the ecology is not perfect, the sales situation is not ideal, and the first opportunity to defeat the iPad is missed.

Google decided to fight back, launching the Nexus 7 with a tablet (the “7” for size) that was about the same size as some of today’s large-screen smartphones, but was relatively small in the tablet world at the time. It is equipped with a 7-inch display with a resolution of 1280×800, equipped with a Nvidia Tegra 3 quad-core processor clocked at 1.3GHz, and still has a combination of 1GB of RAM and 8GB/16GB/32GB of storage space, priced at $199.

The latest iPad at that time was the third-generation iPad, equipped with an A5X processor, with 1GB of running memory and 16GB/32GB/64GB of storage space, a size of 9.7 inches, and a screen resolution of 2048×1536. At this point, after several generations of updates, the iPad has surpassed the Nexus 7 in terms of configuration, except for the screen size. In October of the same year, Apple released two more iPads: iPad mini and iPad (fourth generation). The emergence of these two products “rubbed” Google’s latest tablet, the Nexus 7, on the ground.

After that, Google launched a series of tablets such as Nexus 10, Nexus 9, Pixel C, and Pixel Slate. But from the Xoom to the Pixel Slate, Google’s progress on tablets has grown farther than Apple’s. The step-by-step lag in configuration and ecology eventually led Google to abandon the business.

3. Education is challenged by Chromebooks

In the early days, iPads were popular in many schools in the United States: they were more portable than desktop computers. Children born in Gen Z are undoubtedly “more adept at using touchscreens than traditional mouse and keyboard setups.”. Apple tablets and laptops are known to account for the majority of orders for school equipment in 2013 (about half of mobile devices in U.S. schools).

But within a few years, the iPad’s market share in schools began to dwindle. Even with the release of a more education-focused iPad model, the iPad’s share in schools has fluctuated.

What challenges the iPad’s status? It’s a Chromebook notebook. The core of this type of notebook is the “Chrome browser”, which is low-cost and generally configured, but the Google suite and Youtube and other software configured in it can basically meet the daily learning of middle and high school children, and it is also convenient for teachers to share homework or modify through the “cloud”. Operation. As a result, schools agree that Google Chromebooks are better for kids.

Even if this situation is placed in my country, the possibility of considering the use of a certain browser notebook is greater than that of the iPad. After all, on the whole, the iPad is more like a “high-end entertainment” tool, not like a notebook, with its own “productivity attributes”, and on the other hand, it is a consideration of price and cost.

Of course, the iPad did not flinch in the face of this dilemma, and launched a series of countermeasures. For example, in recent years, the keyboard (convenient for typing), stylus and other supporting hardware, and cheap iPads launched by iPad can be regarded as a response to the education market.

Fourth, Apple’s relatively low-priced product is durable and “affects” sales

Before the iPad was released, no one had seen a tablet very similar to the iPad, which made it hard to guess its price. After analysis, many experts believe that the price of this product will reach 1,000 US dollars or more. Previously, Apple’s products were not only of good quality, but also expensive. The “$499” price tag made Jobs reluctant to reveal the price until the event was over.

In fact, we can also spy on the iPad’s slogan, “This is an amazing and revolutionary device at an unbelievable price.”

In 2010, pricing new devices far from what people had estimated was “abnormal” for Apple, but very effective. To this day, the iPad remains Apple’s cheapest product, with roughly 20 million people buying a new tablet each year.

On the other hand, the iPad is very “anti-manufacturing”. In addition to the editor’s continued service of the original 2012 iPad mini, Andreessen Horowitz analyst Benedict Evans compared numbers released by Google and Apple and found that the iPad lasts nearly twice as long as an Android tablet.

And many people believe that because of the durability of the iPad, its sales are “poor” among Apple’s products ($21.3 billion in sales in 2019, accounting for only 10% of Apple’s revenue)…

5. What kind of changes has the iPad brought to the world?

It’s a big question, and a small one, and by simply going back to the year the iPad was born, we might be able to find the answer.

By the end of 2010, Apple had sold at least 10 million+ iPads. Another survey in the same year showed that the iPad was the most wanted Christmas present.

That year, the iPad was released, which made Apple stand at the top again. Apple’s market value has surpassed Microsoft to become the largest technology company; the new product category iPad has aroused the interest of various manufacturers in the tablet market, and the tablet has become the flagship of our digital family. One member; iPad has changed the form of traditional magazines and newspapers, making paid reading a fashion and so on.

In the past ten years, with the development and popularization of iPad, it can be seen in education, office, medical and other fields. Of course, in the personal field, iPad has become the favorite of the majority of young people and even middle-aged and elderly people. They like to hold iPad during vacation, travel, and sleep. . . . . . More importantly, tonight’s iPad Pro is about to become a “next computer” in terms of hardware and software, helping workers improve productivity! Productivity~

There is also a small honor. Earlier this year, Time magazine selected “the ten most important and influential technology products of the decade, and Apple’s iPad ranked first.